Judy Rice, chairman of Prudential Investments and president of the firm’s broker-dealer Prudential Investment Management Services, will be honored with a lifetime achievement award at Fund Industry Intelligence’s 19th Annual Mutual Fund Industry Awards at New York’s Mandarin Oriental on April 5. Rice, a 20-year Prudential veteran, is credited with building the firm’s wrap fee separately managed accounts business, shifting its proprietary mutual funds sales to third-party channels and launching the firm’s own distribution platform.
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